Preparing for O’Reilly’s TOC Conference
January 23rd, 2008
The future of all media distribution is digital. This shouldn’t come as a surprise to anyone. And yet, most media companies remain unable (or unwilling) to deliver the products and services that connected consumers clearly want. All too many media companies insist on using consumer hostile technologies that ultimately drive otherwise honest customers to seek out black market content sources.
I’ve been writing about this issue over at Medialoper for some time now. I’ll be presenting a session titled DRM, Digital Content, and the Consumer Experience (lessons learned from the music industry) at the O’Reilly TOC conference next month.
TOC has emerged as the premier conference (possibly the only conference) designed to help book publishers come to terms with the range of technologies that are transforming their industry. Given recent release of the Amazon Kindle, I think this presentation couldn’t have come at a more opportune time.
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